Actionable Insights | Sustainable Revenue
The New Food Hub is your ultimate guide to increasing plant-based revenue. It’s packed with concise expert guides and market research designed for busy people. We’ve compiled global market data, case studies, and professional recommendations in one easy-to-use place. Get the ultimate bird’s-eye-view of the alternative-protein sector, with clear, actionable insights.
Resistance to plant-based foods: the biggest consumer misconceptions
What are the biggest consumer concerns about plant-based foods, and how can we overcome them?…
14 April 2025
Harnessing the power of word of mouth for plant-based brands
Why consumer recommendations matter, and how to spark brand conversations By Simon Middleton…
10 April 2025
Future-fit farming: supporting farmers through diversification
Welcome to our latest podcast episode! This time, we discuss diversification with regenerative…
7 April 2025
Future investment hotspots in alternative proteins
Where is the next wave of alternative protein growth coming from? By Simon Middleton, Senior…
3 April 2025
Lidl is looking for its next cheese alternative – enter this competition to submit your entry!
Lidl Germany and ProVeg Incubator have joined forces to find innovative cheese alternatives…
31 March 2025
Generational shifts: how Gen Z and Millennials are shaping the plant-based market
The rise of meat-free eating among younger generations Consumer preferences are evolving…
24 March 2025
Serving the busy consumer: plant-based ready-meals and grab-and-go options
Meeting the demand for convenience The rise of plant-based eating and the growing desire…
17 March 2025
Vegan or plant-based? What term appeals better to consumers
Navigating consumer preferences in plant-based marketing ‘Vegan’ and ‘plant-based’ are…
11 March 2025
