Cultured Meat Communication 101

What is the general trend in terms of consumer acceptance of cultured meat? What is the impact of the lab-based images that are currently being used on the public perception of cultured meat?


In this webinar, hosted by ProVeg International, you’ll learn about:

  • Insights into consumer acceptance of cultured meat
  • The impact of images on consumer attitudes towards cultured meat
  • Best-practice examples of communication about cultured meat

You’ll come away from this webinar with a better view of early adopters of cultured meat, and strategies to increase acceptance levels.

6:00 pm - 7:00 pm CET

13 October 2022

David Kay

Communication Director | Upside Foods

Nick Lin-Hi

Professor of Business and Ethics | University of Vechta, Germany

Mathilde Alexandre

Senior Project Manager | ProVeg International

This webinar has finished, but you can still watch the recording and/or read the transcript

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