Appetite for a Better World
We are working for a world where everyone chooses delicious and healthy food that is good for all humans, animals, and our planet.
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Latest updates and news
How to stay fired-up on your plant-based journey
Tips to keep your plant-based journey fresh and exciting Sometimes, even the most committed plant-based…
The protein debate: plant-based meat vs animal meat
“We see a lot of consumers think they won’t get enough protein in their diet when they shift to plant-based…
The new flexitarian consumer: insights from ProVeg’s Veggie Challenge
Shining a spotlight on the latest data from our Veggie Challenge programme In a fast-paced sector…
The Belém Declaration on plant-rich diets
This Declaration by leaders of city and regional governments, NGOs, and other stakeholders calls on national governments to promote healthy and sustainable diets through the drafting and implementation of Action Plans for Plant-Based Foods.
Press releases
Tenth anniversary of processed red meat’s “carcinogenic” tag comes on eve of COP30
COP30 presents a chance to highlight health, environmental benefits of plant-rich diets A UN agency’s classification…
ProVeg responds to EU vote on “meaty” names for plant-based food
The European Parliament has today voted to restrict words like “sausage” on the labels of plant-based food ProVeg…
EAT-Lancet Planetary Health Diet reaffirms paramount importance of plant-based foods for healthy, sustainable and just food systems
Update to the global reference diet emphasises how we should eat more plant-rich foods Food awareness organisation…
Catch up on the latest news from ProVeg…
For press releases, reports, and media kit…
We are ProVeg
Many of the world’s most pressing problems share a common cause – animal agriculture, which contributes to climate change, lifestyle diseases, global hunger, and animal suffering. ProVeg is dedicated to ushering change and raising awareness to tackle these problems through diet and food-systems transformation.
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- Nutrition advice & plant-based recipes.
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5 good reasons to be ProVeg
Following a plant-based diet has a positive effect on…
Taste
Enjoy delicious food
Health
Improve your health
Justice
Help build a fairer world
Animals
A better life for animals
Environment
Save the planet
Plant-based nutrition
Give it a try, we support you
More ways for you to get involved:
More About Us
The ProVeg team
ProVeg has offices in 14 countries across five continents and is active around the world. We work with decision-making bodies, companies, investors, the media, and the general public to help the world transition to a society and economy that are less reliant on animal agriculture and more sustainable for all humans, animals, and our planet.
Find out more about us
Our Supporters
Over the the last few years, I have become increasingly concerned with animal rights. I really hope we can speed up the protein revolution. There are some organizations such as ProVeg that I think are really awesome. They are working in a very goal-oriented way to remove animals from the food chain.
Rutger Bregman
Author of Utopia for Realists, HumanKind
I support ProVeg because they are a powerful trailblazer in the plant-based movement, educating people and health professionals about the benefits of plant-based eating.
Dr. Michael Greger
Founder of Nutritionfacts.org and author of How Not to Die
ProVeg has played a key role in helping understand the plant based network, and assisted in getting important international linkages with like-minded plant based food alliances in the EU, USA, Canada, China, UK and other important institutions.
Sanjay Sethi
Executive Director, Plant Based Foods Industry Association
Support us with a donation
You can help build a world where animals are not used for food and help more people transition to a plant-based diet.
