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Actionable Insights | Sustainable Revenue
The New Food Hub is your ultimate guide to increasing plant-based revenue. It’s packed with concise expert guides and market research designed for busy people. We’ve compiled global market data, case studies, and professional recommendations in one easy-to-use place. Get the ultimate bird’s-eye-view of the alternative-protein sector, with clear, actionable insights.
![Position your products](https://proveg.org/wp-content/uploads/2022/02/shutterstock_278532953-scaled-1.jpg)
Webinar summary: 5 Marketing fails to avoid with plant-based foods
Latif Andersson from Peas of Heaven, Kristina Londakova from the Behavioral Insights team…
8 April 2022![Woman with shopping cart in aisle checks and examines a sales receipt](https://proveg.org/wp-content/uploads/2022/03/AdobeStock_288035717-scaled-1.jpeg)
3 ways to achieve price parity and drive sales
Executive Summary Reducing the costs of your plant-based products is essential for increasing…
4 April 2022![Image of milk and almonds/grains](https://proveg.org/wp-content/uploads/2022/03/shutterstock_423523852-scaled-1.jpg)
Lessons learned from brands who veganised classic products
Executive Summary Veganizing your existing product range can be a great way to improve your…
28 March 2022![friends eating at restaurant](https://proveg.org/wp-content/uploads/2022/03/shutterstock_590048117-scaled-1.jpg)
Harnessing the power of plant-based as a food-service professional
Executive Summary The plant-based market is huge and growing worldwide, with demand rising…
21 March 2022![woman looking at product's packaging](https://proveg.org/wp-content/uploads/2022/03/AdobeStock_334601956.jpg)
Convenience by design: how to make plant-based products easy for consumers and attractive to flexitarians
Executive Summary Flexitarians are by far the biggest target segment for plant-based products…
4 March 2022![](https://proveg.org/wp-content/uploads/2022/03/AdobeStock_206731594.jpg)
Plan for success: 7 key development strategies for plant-based products
Executive Summary Through extensive interviews across the food industry ProVeg has identified…
2 March 2022![](https://proveg.org/wp-content/uploads/2022/02/AdobeStock_415588389.jpg)
How to work with influencers to reach key consumers
Executive Summary Connecting with influencers who truly match your brand values is a great…
28 February 2022![](https://proveg.org/wp-content/uploads/2022/01/AdobeStock_317758049.jpg)
5 marketing fails to avoid with plant-based foods
Here’s a riddle for you. What tastes great and can generate revenue, but isn’t reaching consumers?…
27 January 2022