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Actionable Insights | Sustainable Revenue
The New Food Hub is your ultimate guide to increasing plant-based revenue. It’s packed with concise expert guides and market research designed for busy people. We’ve compiled global market data, case studies, and professional recommendations in one easy-to-use place. Get the ultimate bird’s-eye-view of the alternative-protein sector, with clear, actionable insights.
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Five ways to reach consumers through taste marketing
Introduction Research has shown that taste is the primary motivator for plant-based food…
11 July 2022![woman eating Katja sweets](https://proveg.org/wp-content/uploads/2022/06/still-uit-vegan-spot-7.jpg)
Katja: a case study
Katja is a Dutch candy brand that offers a range of products, including animal-shaped gummies…
4 July 2022![green trolley supermarket](https://proveg.org/wp-content/uploads/2022/06/shutterstock_279010775ed-scaled-1.jpg)
How to target flexitarian consumers with plant-based products
Introduction Flexitarians and reducetarians represent almost half of consumers in many countries…
27 June 2022![](https://proveg.org/wp-content/uploads/2022/06/shutterstock_542221108-scaled-1.jpg)
Plant-based snacking: a lucrative profit opportunity
The pandemic increased demand for snacks among Western consumers – a behavior that appears…
20 June 2022![people looking at products supermarket](https://proveg.org/wp-content/uploads/2022/06/AdobeStock_240749213-scaled-1.jpeg)
Webinar summary: Convenience by Design – How to make plant-based products easy for consumers
ProVeg International recently hosted a webinar on plant-based convenience foods. The webinar…
13 June 2022![](https://proveg.org/wp-content/uploads/2022/06/cristi-ursea-2AQ_LkB3b28-unsplash-1-scaled-1.jpg)
Ben and Jerry’s familiar yet luxurious plant-based alternatives
Ben & Jerry’s is one of the world’s leading premium ice cream brands. Their launch of four…
6 June 2022![Granola,With,Pumpkin,Puree,And,Yogurt.](https://proveg.org/wp-content/uploads/2022/04/shutterstock_324553004-scaled-1.jpg)
Webinar summary: A healthier way to indulge? How to position plant-based foods to maximize their appeal
ProVeg International has partnered with Innova Market Insights to bring you a webinar which…
30 May 2022![Lidl](https://proveg.org/wp-content/uploads/2022/05/Jeremy-Gunther-Heinz-Jahnick_Somain_Lidl-01-_Wikimedia-Commons-_Cc-by-sa-3.0.jpg)
How Lidl became a one-stop-shop for mainstream consumers buying plant-based products
ProVeg and Lidl Germany have been working closely together since 2019. Since then, Lidl has…
23 May 2022