The New Food Hub is your ultimate guide to increasing plant-based revenue. It’s packed with concise expert guides and market research designed for busy people. We’ve compiled global market data, case studies, and professional recommendations in one easy-to-use place. Get the ultimate bird’s-eye-view of the alternative-protein sector, with clear, actionable insights.

Are consumers confused by ‘meaty’ terms on plant-based food?

Are consumers confused by ‘meaty’ terms on plant-based food?

We investigate whether consumers are actually confused by ‘meaty’ product names The increasing…

Capture Europe’s biggest flexitarian audience by understanding German consumers

Capture Europe’s biggest flexitarian audience by understanding German consumers

What do German consumers want? Germany has emerged as a market leader in the plant-based…

Menu design 101 – influencing meat-eating consumers to choose plant-based options

Menu design hacks for optimizing plant-based sales

How does menu design influence the decision of meat-eating consumers to select plant-based…

Navigating the shift – exploring European consumer sentiments towards plant-based eating

Are European consumers moving towards plant-based food?

Expert insights from our pan-European survey, Evolving appetites: European attitudes towards…

opportunities for farmers in alternative proteins

Harvesting the future – opportunities for farmers in alternative proteins

Executive summary Consumer preferences are shifting towards sustainable, alternative proteins…

new food forum

Strengthen your alternative protein business at the New Food Forum 2024

The annual New Food Forum returns to Prague on 18 April – attend to network, learn, and enhance…

omni plant-based pet food

Pet food 2.0 – Omni’s role in the next generation of nutrition

Three years ago they were a ProVeg Incubator start-up – now, they promise European expansion…

Nudging towards diet change – influencing food choices for a greener future

What are ‘nudges’ and how can they influence consumers? In the dynamic world of consumer…