ProVeg Insights and News
For a more sustainable food system
Welcome to ProVeg’s dedicated space for food system innovators. Here you’ll find actionable insights, expert guides, market research, case studies, and professional recommendations, all in one easy-to-use place. Explore the latest trends, tools, and news from across the alternative protein industry, supporting your journey to becoming a more sustainable business.
Why the next phase of plant-based retail success is about activation, not availability
New report shows how retailers can unlock commercial growth by turning availability into stronger…
13 July 2026
The €11.61 billion opportunity sitting on Europe’s public plates
New report recommends a shift to 85% plant-based public food budgets Every day, Europe’s…
6 July 2026
Farmers are ready to diversify – now policy and markets need to keep pace
European farmers call for stronger support to unlock the potential of protein diversification…
2 July 2026
Blueprint for plant-based growth: realizing the commercial opportunity in protein diversification
The plant-based sector is entering a commercially nuanced phase. While media narratives focus…
The €11 Billion Opportunity
Unlocking the economic potential of plant-forward public food procurement in the EU Policy…
12 June 2026
What you need to know about soy and health
Soy is one of the most misunderstood foods in modern nutrition, yet it offers an incredible…
20 May 2026
The £2.8 billion opportunity UK supermarkets are leaving on the shelf
New analysis identifies protein diversification as a primary lever for profit quality and portfolio…
11 May 2026
Plant-Rich Europe: a united call to reshape the future of food retail
Retailers and civil society organizations gather in Berlin for the launch of the Plant-Rich…
27 April 2026
