ProVeg Insights and News

Welcome to ProVeg’s dedicated space for food system innovators. Here you’ll find actionable insights, expert guides, market research, case studies, and professional recommendations, all in one easy-to-use place. Explore the latest trends, tools, and news from across the alternative protein industry, supporting your journey to becoming a more sustainable business.

A bowl of white rice topped with sesame seeds, broccoli florets, and glazed tofu pieces made from soya, with parsley and sauces in the background—a vibrant meal that celebrates both flavour and health.

What you need to know about soy and health

Soy is one of the most misunderstood foods in modern nutrition, yet it offers an incredible…

A woman wearing glasses and a denim jacket reaches for an item on a supermarket shelf while pushing a shopping trolley filled with groceries.

The £2.8 billion opportunity UK supermarkets are leaving on the shelf

New analysis identifies protein diversification as a primary lever for profit quality and portfolio…

plant-rich europe. An audience in a conference room faces a stage with two speakers and a large screen displaying the text A Call to Action for Protein Diversification in Europe.

Plant-Rich Europe: a united call to reshape the future of food retail

Retailers and civil society organizations gather in Berlin for the launch of the Plant-Rich…

Growing the Future

How indigenous crops can transform food security and nutrition in Africa Africa’s food…

A hand holds a pack of Beyond Meat Italian Style Plant-Based Meatballs in front of a shop shelf stocked with the same product. The packaging highlights 19g protein per serving and notes that it contains no soya or gluten.

Why protein diversification belongs on every retailer’s agenda

Why the balance between plant- and animal-based protein matters more than ever Retailers…

Close-up of green pea plants with several white flowers and leaves, some covered in water droplets, in a garden setting.

Protein Production in the EU: Policies, Gaps, and Opportunities.

As the urgency to adapt our food systems grows, protein diversification becomes an increasingly…

plant-based labelling vote. A frying pan with grilled vegan sausages, a chunky tomato-lentil sauce, and green pesto, next to a Like Meat Like Sausage soya-based sausage packet on a rustic wooden surface.

EU agrees new rules on plant-based food names, but ‘veggie burgers’ remain safe

New restrictions could impact innovation and competitiveness After months of debate, EU…

A nurse hands a plate with a banana and an orange, along with a bowl of soup, to a smiling patient sitting up in a hospital bed, wearing a blue gown. The background shows hospital equipment.

The default for health: why hospitals are moving towards plant-based menus

The future of healthcare catering Across public catering, alternative proteins are gaining…