Listen to our latest podcast episode and learn how to sell more plant-based products in the family and children’s markets – featuring special guest, Tammy Fry of The Fry Family Food Co.
Welcome back to ProVeg Talks: Food Industry, where we go beyond innovation to examine the real-world challenges keeping plant-based food from reaching its full potential.
In this month’s episode, host Gemma Tadman turns the conversation to a dynamic but challenging demographic – children.
Plant-based eating has made significant strides among adults, but family and children’s markets are a little more difficult. In this episode, we’ll explore how brands, retailers, and food service providers can better reach, appeal to, and nourish the next generation of plant-based eaters.
Our guest, Tammy Fry, Co-Founder of The Fry Family Food Co. and General Manager of the ANZ Region for the LIVEKINDLY Collective, brings deep expertise as a business leader, parent, and advocate for healthy, accessible plant-based eating.
We’ll learn more about the top priorities for parents when it comes to feeding their families, and practical strategies for brands and operators when it comes to developing plant-based foods for kids.
Watch the video above, and listen on Spotify, Amazon Music, or your favorite streaming platform. For more support on your alternative protein strategy, get in touch with our experts at [email protected], and don’t forget to subscribe to the podcast.
