How can retailers shape the future of food?
Join us for another episode of The New Food Hub Podcast, where you can discover the future of food.
This month, host Gemma Tadman explores the pivotal role of retailers in shaping the future of food. Joining the conversation is Martine van Haperen, food retail and foodservice expert at ProVeg Netherlands. Martine and her team are spearheading the Protein Tracker initiative, a powerful tool designed to help retailers and foodservice providers rebalance their protein offerings and accelerate the shift toward more sustainable, plant-based options.
What youโll learn in this episode:
- The role of retailers in shaping consumer choices โ and why it matters for health and sustainability
- How protein tracking works and why retailers should use it
- The biggest challenges retailers face when selling alternative proteins
- Smart merchandising and marketing tactics to boost plant-based food sales
- Whatโs next for sustainable food in retail โ emerging trends and opportunities
Why listen?
If youโre in food retail, foodservice, or the alternative protein industry, this episode is packed with practical and transferable insights to help you stay ahead in a rapidly evolving market.
Get in touch with our guest
You can reach Martine through her email address and her team at ProVeg Netherlands via their website.